Salesforce Certified Sales Cloud Consultant — Question 32

Sales reps at Universal Containers have found that Leads they have been pursuing contain outdated and missing contact information.

What should a consultant recommend to obtain current Lead contact information?

Answer options

• A. Upload Marketing Cloud data on a daily basis for more complete information.
• B. Use a company insights and data enrichment app from the AppExchange.
• C. Create a Web-to-Lead form with required fields.
• D. Use Mass Delete to remove Leads with invalid data.

Correct answer: D

Explanation

The correct answer is D because using Mass Delete helps eliminate Leads that have invalid or outdated data, thereby improving the overall quality of the Lead database. Options A and B suggest methods for adding or enriching data but do not address the issue of existing outdated information. Option C focuses on capturing new Leads but does not resolve the current inaccuracies in the existing Leads.