Salesforce Certified Sales Cloud Consultant — Question 178

The sales department at Cloud Kicks is growing quickly. New sales executives should prioritize interacting with existing contacts who are decision makers and influencers to further the business relationship.

Which solution should the consultant recommend?

Answer options

• A. Use Contact roles on the Opportunity object.
• B. Add a multi-select picklist field on the Opportunity object.
• C. Use a junction object between the Opportunity and Contact.
• D. Add a contact lookup field to the Opportunity.

Correct answer: A

Explanation

The correct answer, A, is ideal because Contact roles on the Opportunity object allow sales executives to identify and manage existing relationships with decision-makers effectively. Options B and C do not specifically address the need to prioritize influential contacts, while option D lacks the capability to define the roles of those contacts in relation to the Opportunity.