Salesforce Certified Marketing Cloud Consultant — Question 35

A customer wants Sales Cloud users to create and send Marketing Cloud emails.
Which two recommendations should the consultant make? (Choose two.)

Answer options

• A. The consultant should enable deep linking in Marketing Cloud Connect configuration.
• B. Each user should have a one-to-one relationship between the Marketing Cloud user and the Sales Cloud user.
• C. Each Sales Cloud user should have a System Administrator Profile and a Role at the top of the Role Hierarchy.
• D. The consultant should enable the Create Email feature on the user Profile in Sales Cloud.

Correct answer: A, B

Explanation

Option A is correct because enabling deep linking allows Sales Cloud users to directly access Marketing Cloud functionalities. Option B is also correct as a one-to-one relationship is necessary for proper access and synchronization between the two platforms. Options C and D are incorrect because they do not address the specific needs for email creation and sending capabilities between Sales and Marketing Clouds.