Salesforce Certified Marketing Cloud Consultant — Question 2

Which three statements are correct regarding the automation tools in Marketing Cloud? (Choose three.)

Answer options

• A. Journey Builder and Automation Studio allow users to define the parameters for a send within the tool.
• B. Automation Studio and Journey Builder allow users to repeat an interaction indefinitely.
• C. Automation Studio and Journey Builder allow users to define a wait activity based on duration.
• D. Journey Builder allows users to inject Contacts from a data extension which is updated by Automation Studio.
• E. Journey Builder allows users to update a contact record in a journey or import data into a data extension.

Correct answer: A, C, D

Explanation

The correct answers A, C, and D accurately describe functionalities of Journey Builder and Automation Studio. Option A is correct as both tools allow for defining send parameters, C is right since they can set wait durations, and D is correct because Journey Builder can use updated contacts from Automation Studio. Option B is incorrect because not all interactions can be repeated indefinitely, and E is incorrect as it focuses on updating records, which is not exclusive to the automation tools mentioned.