Salesforce Certified Marketing Cloud Administrator — Question 46

Northern Trail Outfitters wants a business analyst to import contact lists. The analyst has the following Marketing Cloud roles: Marketing Cloud Channel Manager and Marketing Cloud Viewer. The analyst logged in but is unable to import contact lists.
How should the user be updated to allow the analyst the appropriate access?

Answer options

• A. Add Marketing Cloud Security Administrator
• B. Remove Marketing Cloud Viewer
• C. Add Distributed Sending User

Correct answer: B

Explanation

Removing the Marketing Cloud Viewer role is correct because it typically has limited permissions that may prevent the analyst from importing contact lists. Adding a role like Marketing Cloud Security Administrator or Distributed Sending User alone won't resolve the access issue since the Viewer role is the limiting factor here.