Project Management Professional (PMP) — Question 800
A project manager who is providing development support for a product notices some of their long-standing customers moving to a competitor because of improved value being delivered from their product. What should the project manager do first?
Answer options
- A. Ask the product owner if the value delivery of the product has changed.
- B. Intensify the focus of the product to recapture the lost customers.
- C. Put the ongoing product development on hold and discuss with the team.
- D. Request a change to the product based on the new market insight.
Correct answer: A
Explanation
The correct answer is A because the project manager needs to first understand if there has been any change in the product's value delivery before taking further actions. Options B and D are premature as they assume changes need to be made without confirming the current situation, while C suggests halting development, which may not be necessary at this stage.