Salesforce Certified Platform App Builder — Question 205

The VP of Marketing wants to broadcast an e-mail to 10,000 contacts in Salesforce on a regular basis, but realizes Salesforce's mass e-mail functionality has a limitation on the number of e-mails that can be sent each day.
What action should the app builder take?

Answer options

• A. Request Salesforce increase the number of maximum daily e-mails.
• B. Download all Contacts to a CSV file and use an e-mail client to send the e-mails.
• C. Develop Apex code and Visualforce pages to send the e-mails.
• D. Research and evaluate products available on AppExchange to send mass e-mails.

Correct answer: D

Explanation

The correct answer is D because researching AppExchange products can provide scalable solutions designed for sending mass emails without the limitations of Salesforce's built-in functionality. Option A is not viable as Salesforce may not accommodate such requests, while B and C are less efficient and more time-consuming compared to leveraging specialized tools.