Salesforce Certified Marketing Cloud Email Specialist — Question 96

Northern Trail Outfitters wants multiple business units to access the same data extension within its Enterprise 2.0 account.

Where should the data extension reside to achieve this goal?

Answer options

• A. In the Synchronized Data Extensions folder
• B. In the Shared Data Extensions folder
• C. In the Data Extensions folder with sharing enabled

Correct answer: B

Explanation

The correct answer is B because Shared Data Extensions allow multiple business units to access the same data extension seamlessly. Options A and C do not provide the necessary sharing capabilities for data extensions across business units.