Salesforce Certified Marketing Cloud Email Specialist — Question 84

A file is received daily from a data provider to the account SFTP. This file needs to be imported into Marketing Cloud as soon as it arrives. The arrival time of this file varies by several hours from day to day.
What tools should be used to accomplish this?

Answer options

• A. Journey Builder Fire Event Entry Source
• B. Automation Studio Schedule Starting Source
• C. Automation Studio File Drop Starting Source
• D. Journey Builder Import Activity Entry Source

Correct answer: C

Explanation

The correct answer is C, Automation Studio File Drop Starting Source, because it is designed to trigger an automation when a specific file is placed in a designated location, which suits the variable arrival time of the file. Option A, Journey Builder Fire Event Entry Source, is not suitable as it requires an event to trigger the journey, while option B, Automation Studio Schedule Starting Source, is based on a set schedule and won't respond to the file's arrival. Option D, Journey Builder Import Activity Entry Source, is not appropriate as it is used for importing data but does not handle the trigger for file arrival.