Salesforce Certified Business Analyst — Question 1

Universal Containers wants to integrate its Salesforce org with the largest online professional network so its sales reps can view information directly on Salesforce records. The business analyst will write acceptance criteria for this scenario.
What is an example of good acceptance criteria?

Answer options

• A. Install a CRM widget to allow sales reps to view information in the Lead and Contact records.
• B. A sales rep can view current information directly in the Lead and Contact records.
• C. A sales rep needs to have the CRM widget installed in the Lead and Contact Record Page Layout.

Correct answer: B

Explanation

Option B is correct because it clearly states the expected outcome for the sales rep, focusing on the ability to view current information directly within the records. Option A suggests a feature installation rather than a user capability, and Option C implies a dependency on the widget being installed, which is less about the outcome and more about the setup process.