Salesforce Certified AI Associate — Question 30

Cloud Kicks wants to use AI to enhance its sales processes and customer support.
Which capability should they use?

Answer options

• A. Sales Path and Automated Case Escalations
• B. Einstein Lead Scoring and Case Classification
• C. Dashboard of Current Leads and Cases

Correct answer: B

Explanation

The correct answer, B, is appropriate because Einstein Lead Scoring and Case Classification directly utilize AI to prioritize leads and categorize cases, enhancing sales and support processes. Options A and C do not incorporate AI capabilities and focus more on process management rather than intelligent analysis.