Salesforce Certified AI Associate — Question 12

How does AI within CRM help sales representatives better understand previous customer interactions?

Answer options

• A. Creates, localizes, and translates product descriptions
• B. Provides call summaries
• C. Triggers personalized service replies

Correct answer: B

Explanation

The correct answer is B, as AI can analyze and summarize past call interactions, providing sales representatives with crucial insights into customer conversations. Options A and C, while useful, do not directly relate to understanding prior interactions, focusing instead on product information and service responses.