Project Management Professional (PMP) — Question 765

A project manager for an application development firm is meeting with stakeholders prior to the launch of the latest release of the company's most profitable application. The stakeholder mentions the following key points:

• A major corporate rebrand was scheduled to occur with this launch, but the rebrand has been delayed by 3 weeks.
• Development processing improvements will be ready in 4 weeks.
• The company is preselling the updated product with a release date of next week.

Which action should the project manager recommend to the sponsor?

Answer options

• A. Have the sales team reach out to customers to communicate that the product release is being delayed.
• B. Suspend the release of the product until the marketing delay has been resolved.
• C. Delay the rebranding and release the product now to address the realized improvements and meet the sales commitments
• D. Postpone the product release until the processing improvement delay has been resolved

Correct answer: C

Explanation

The correct answer is C because it allows the company to meet its sales commitments while still addressing the development improvements. Option A is incorrect as it does not solve the problem. Option B would unnecessarily postpone the release, and option D would further delay the product, which is not ideal given the sales commitments.