Certified Associate in Project Management (CAPM) — Question 438

A project manager held a meeting and listed all the team members' ideas for improving the product on a white board. What data gathering technique did the project manager apply?

Answer options

• A. Focus groups
• B. Interviews
• C. Brainstorming
• D. Delphi technique

Correct answer: C

Explanation

The correct answer is C, Brainstorming, as it involves generating ideas collaboratively in a group setting. The other options, such as Focus groups and Interviews, involve more structured formats and do not typically allow for free-flowing idea generation like brainstorming does. The Delphi technique relies on a series of questionnaires rather than a live meeting format.