Certified Pega Marketing Consultant v7.4 — Question 5

In an outbound campaign, how many offers can you send out to a customer?

Answer options

• A. Only one
• B. As many as available in the corresponding issue and group
• C. As many as allowed by the volume constraints
• D. As many as selected by the marketing strategy

Correct answer: D

Explanation

The correct answer is D, as the number of offers sent is guided by the marketing strategy, which dictates the approach and selection criteria. Options A, B, and C do not account for the strategic aspect that may allow for multiple offers to be sent based on targeted marketing efforts.