Microsoft Dynamics 365 Fundamentals (CRM) — Question 76
An online retail company uses Dynamics 365 Marketing.
Customers abandon carts with items after shopping on the company’s website. The marketing manager must send an email to these customers to ask if they want to complete the purchase.
You need to select a feature to send the mail.
Which feature should you use?
Answer options
- A. Segment-based journey
- B. Trigger-based journey
- C. Power Automate desktop flow
- D. Email campaign
- E. Customer interactions timeline
Correct answer: B
Explanation
The correct choice is B, Trigger-based journey, as it allows for automated email responses based on specific customer actions, such as cart abandonment. Options A (Segment-based journey) and D (Email campaign) do not specifically respond to real-time actions, while C (Power Automate desktop flow) is more suited for automation tasks that do not directly relate to customer journeys, and E (Customer interactions timeline) only tracks interactions without sending communications.