Microsoft Dynamics 365 Marketing — Question 50

You are configuring matching strategies.

You need to define the matching strategies to capture leads uniquely by different forms.

Which two configurations should you perform on the matching strategy record? Each correct answer presents part of the solution.

NOTE: Each correct selection is worth one point.

Answer options

• A. Specify the email address as a matching attribute.
• B. Specify the submitted form as a matching attribute.
• C. Specify the form as the target.
• D. Specify the marketing page as the target.

Correct answer: B, D

Explanation

Selecting option B is correct as it allows the submitted form to be used as a unique identifier for leads. Option D is also correct because specifying the marketing page as the target helps in distinguishing the source of the leads. Options A and C do not contribute to uniquely capturing leads by forms.