Certificate in Business Data Analytics (CBDA) — Question 20

Based on the results of a recently completed analytics initiative, the Human Resource department for a major department store implemented a change to its hiring practice to address the attrition rates of its sales associates. The new policy stated that candidates applying for sales positions must possess at least 3 years of relevant sales experience to be considered. After implementing the change, attrition rates are 10% higher and management is frustrated.
Which of the following could result in this outcome?

Answer options

• A. Analytics is not helpful given this situation
• B. The change proposed is not aligned to company strategy
• C. The results of analysis have been incorrectly interpreted
• D. Sales experience is not a relevant skill

Correct answer: C

Explanation

The correct answer is C because misinterpretation of the analysis results could lead to ineffective hiring practices that do not actually address the root cause of attrition. Options A and B are incorrect as they dismiss the value of analytics and alignment with strategy without addressing the specific hiring change. Option D is also wrong because sales experience is typically considered a relevant skill for sales positions.