Google Mobile Advertising — Question 3

The Mobile App Analytics Behavior reports give you data about:

Answer options

• A. The detailed ways users of your app interact with other users of your app
• B. The detailed ways users interact with your app
• C. How many people have downloaded your app through a referral from a friend
• D. In-app user satisfaction ratings

Correct answer: B

Explanation

The correct answer, B, is accurate because Behavior reports focus on how users are interacting with the app itself, capturing detailed engagement metrics. Option A is incorrect as it pertains to user interactions with each other rather than the app. Option C is not relevant since it deals with download metrics instead of user interaction. Option D is wrong because it addresses user satisfaction rather than interaction data.