Salesforce Sales Cloud Consultant (legacy) — Question 30
What step type should be used in engagement studio if a user wants to branch prospects down two paths based on actions taken on a marketing asset?
Answer options
- A. Rule
- B. Action
- C. Trigger
- D. Wait
Correct answer: B
Explanation
The correct answer is B, Action, as it allows for branching based on specific actions taken by the prospects. Options A (Rule) and C (Trigger) do not provide the same level of interaction-based branching, while D (Wait) is not relevant for immediate path decisions.