Salesforce Certified Marketing Cloud Consultant — Question 12

ABC Company wants to import files at certain standard times, but occasionally a file will be dropped on a Friday if the 30th of the month falls on a weekend.
What is the flow?

Answer options

• A. A user-initiated message to send an email to customers who made a purchase daily.
• B. Triggered Import - user initiated send (not scheduled).
• C. A scheduled automation to send emails to customers who made a purchase daily.

Correct answer: B

Explanation

The correct answer is B because it describes a triggered import that is initiated by a user but is not on a regular schedule, which fits the scenario of importing files based on specific conditions. Option A is incorrect because it refers to sending emails rather than importing files, and option C is also wrong since it implies a scheduled automation, which does not align with the need for flexibility on the 30th falling on a weekend.