Salesforce Certified Data Cloud Consultant — Question 22

A consultant needs to publish segment data to the Audience DMO that can be retrieved using the Query APIs.

When creating the activation target, which type of target should the consultant select?

Answer options

• A. External Activation Target
• B. Marketing Cloud
• C. Marketing Cloud Personalization
• D. Data Cloud

Correct answer: D

Explanation

The correct answer is D, Data Cloud, because it is designed for managing and activating audience data at scale. The other options, while relevant to marketing and customer engagement, do not specifically facilitate the publishing of segment data to the Audience DMO for use with Query APIs.