Salesforce Certified Data Cloud Consultant — Question 12

Northern Trail Outfitters wants to use some of its Marketing Cloud data in Data Cloud.
Which engagement channel data will require custom integration?

Answer options

• A. SMS
• B. CloudPage
• C. Mobile push
• D. Email

Correct answer: B

Explanation

The correct answer is B, CloudPage, as it typically requires a custom integration to connect with Data Cloud due to its unique data handling and rendering processes. In contrast, SMS, Mobile push, and Email are generally supported natively within Marketing Cloud and can be integrated without additional customization.