Qlik Sense System Administrator Certification (2018) — Question 2

A bus company wants to analyze customer travel patterns to add additional services or create new routes.
The business analyst needs to consider the following data:
✑ 190 routes across the city
✑ Start and end location of each route
✑ Volume of customers travelling per hour
✑ Customer complaints when buses are full
Which visualization should a business analyst use to meet this requirement?

Answer options

• A. Area layer map
• B. Treemap
• C. Line layer map
• D. Scatter plot

Correct answer: C

Explanation

The correct answer is C, the Line layer map, as it effectively displays routes and can show customer volumes along those routes over time. The other options, such as the Area layer map, Treemap, and Scatter plot, do not provide the necessary spatial representation of routes and customer flow, which is essential for analyzing travel patterns.