Certified Data Privacy Solutions Engineer (CDPSE) — Question 73

An online retail company is trying to determine how to handle users’ data if they unsubscribe from marketing emails generated from the website. Which of the following is the BEST approach for handling personal data that has been restricted?

Answer options

• A. Encrypt users’ information so it is inaccessible to the marketing department.
• B. Reference the privacy policy to see if the data is truly restricted.
• C. Remove users’ information and accounts from the system.
• D. Flag users’ email addresses to make sure they do not receive promotional information.

Correct answer: C

Explanation

The correct answer is C because completely removing users' information and accounts ensures that their data is no longer accessible, complying with their request to unsubscribe. Option A is incorrect because encryption does not remove data; it merely protects it. Option B may not provide definitive guidance on user data handling, and option D only prevents marketing emails but does not address the need to remove personal data.