Certification of Capability in Business Analysis (CCBA) — Question 62

Martha is the business analyst for her organization and she's been asked to help create a SMART goal for her company. Which one of the following organizational goals could be considered SMART?

Answer options

• A. No errors in production of customer products.
• B. Increase revenue by ten percent by January 15.
• C. Increase revenue by ten percent.
• D. Add 25 new customers to the sales base.

Correct answer: B

Explanation

Option B is the correct answer as it is Specific, Measurable, Achievable, Relevant, and Time-bound. The other options lack one or more of these criteria; for instance, A does not specify a time frame, C is not time-bound, and D does not indicate a timeframe or target date.