Certification of Capability in Business Analysis (CCBA) — Question 145

An organization is engaged in an effort to streamline the online customer experience. The business analyst (BA) prepares a business analysis information package to discuss the changes the customer will experience. Which one of the following tools will assist the BA in this discussion?

Answer options

• A. Context Diagram
• B. Data Dictionary
• C. Visual Prototype
• D. Business Rules

Correct answer: A

Explanation

The Context Diagram is effective in illustrating the interactions between the system and external entities, which is crucial for discussing customer experience changes. The Data Dictionary provides definitions of data elements but does not visualize the customer interaction. The Visual Prototype is helpful for design discussions but may not encompass the overall system context. Business Rules outline guidelines but do not assist in visualizing the customer journey.