Certified Business Analysis Professional (CBAP) — Question 470

Which of the following are directed conversations for gathering ideas, opinions about a product, service, problem, or opportunity?

Answer options

• A. Interviews
• B. Group discussions
• C. Feedback loops
• D. Focus groups

Correct answer: D

Explanation

Focus groups are specifically designed to facilitate guided discussions that yield insights on products, services, and opportunities. Interviews and group discussions can also gather opinions, but they lack the structured format that focus groups provide, making them less effective for this purpose. Feedback loops, while useful for collecting ongoing feedback, do not fit the definition of directed conversations.