Certified Business Analysis Professional (CBAP) — Question 450

A floral company wants to gather information about each of its 30 international facilities to determine whether employees are satisfied with their jobs.
Which of the following elicitation techniques should the business analyst (BA) use?

Answer options

• A. Survey
• B. Decision analysis
• C. Observation
• D. Concept modelling

Correct answer: A

Explanation

The correct answer is A, Survey, as it allows the company to efficiently gather quantitative data from a large number of employees regarding their job satisfaction. The other options, like Decision analysis, Observation, and Concept modelling, do not effectively facilitate broad feedback from all employees in this context.