Certified Business Analysis Professional (CBAP) — Question 4

A company that specialized in manufacturing vending machines for books has been in business for 10 years. As the e-book and online retailing grow, the company perceived that a change is required to respond to the new emerging market forces. However, the change should focus on reusability as much as possible to reduce expenses. After analyzing the current state with the business subject matter experts, the business analyst (BA) proposed investing in a new business line of vending machines that sell pay per use mobile device phone fast charging stations.
Due to the urgency of this change, the BA was asked to finalize requirements elicitation in the shortest possible time.
By proposing this change, what type of view did the BA use to analyze the current manufacturer's state?

Answer options

Correct answer: A

Explanation

The BA used a data-centric view to analyze the current state because the focus was on leveraging data to identify trends and needs in the market. This perspective is crucial in a rapidly changing environment where technology and consumer behavior are evolving. The other options, such as capability, process, and people-centric views, do not prioritize data analysis as the primary method for assessing the company's position.