Google Cloud Generative AI Leader — Question 13

A company’s sales team spends a significant amount of time researching potential leads and manually entering data into their customer relationship management (CRM) tool. They want to improve the team’s efficiency and enable them to focus on building relationships and closing deals. What should the organization do?

Answer options

• A. Develop a custom AI solution using Google Cloud’s AutoML Natural Language to analyze lead communications and automatically update the CRM.
• B. Implement Google Cloud’s Contact Center AI to qualify leads and route them to the appropriate sales representatives.
• C. Implement Google Agentspace "unified enterprise search" including a CRM agent to automate lead research and data entry.
• D. Integrate the CRM with a popular sales intelligence platform to automatically enrich lead profiles with valuable data.

Correct answer: C

Explanation

The correct answer is C because integrating Google Agentspace can significantly automate lead research and data entry, allowing the sales team to focus on more strategic tasks. Option A, while beneficial, does not specifically address the need for automating research and data entry, and B, although it helps qualify leads, does not solve the data entry issue. Option D enhances profiles but still requires manual input, which does not alleviate the team's workload effectively.