CompTIA Data+ (DA0-001) — Question 295

A client has requested an analysis of all pet care items purchased by current customers and their social media connections in the past 12 months. Which of the following data analysis techniques would be the best choice given these requirements?

Answer options

• A. Trend analysis
• B. Performance analysis
• C. Link analysis
• D. Exploratory data analysis

Correct answer: C

Explanation

Link analysis is the most appropriate technique as it focuses on examining relationships and connections between entities, such as customers and their social media ties. The other options, like trend analysis and performance analysis, do not specifically address the connections between customers and their social media networks, while exploratory data analysis is more general and does not target the specific relational aspect required here.