APICS Certified Supply Chain Professional (CSCP) — Question 264
Which of the following actions typically increases the customer perception of product or service value?
Answer options
- A. Increasing safety stock levels
- B. Implementing promotional plans
- C. Achieving order fulfillment expectations
- D. Expanding distribution channels
Correct answer: C
Explanation
Achieving order fulfillment expectations directly impacts customer satisfaction and their perception of value, as timely delivery is a crucial factor in their overall experience. While the other options may contribute to value in different ways, they do not have the same immediate effect on customer perception as fulfilling orders on time.