APICS Certified Supply Chain Professional (CSCP) — Question 112

In order to bring a new product to market quickly while maximizing customer value and minimizing costs, a company should leverage:

Answer options

• A. top performing suppliers in the areas of quality, cost, and availability.
• B. crowdsourcing for design capital requirements.
• C. e-commerce trading methods.
• D. concurrent engineering or participative design.

Correct answer: D

Explanation

The correct answer, D, refers to concurrent engineering or participative design, which allows for simultaneous development and input from various stakeholders, speeding up the product launch process. Options A, B, and C, while beneficial in certain contexts, do not directly address the need for rapid product development and cost efficiency as effectively as option D does.