APICS Certified Supply Chain Professional (CSCP) — Question 107
Which of the following metrics is typically the most appropriate measure of product and service quality?
Answer options
- A. Internal inspection
- B. Product performance
- C. Customer perception
- D. Warranty claims
Correct answer: C
Explanation
Customer perception is the most relevant measure of quality as it reflects the actual experiences and satisfaction levels of users. While internal inspection, product performance, and warranty claims provide valuable insights, they do not capture the overall customer experience as effectively as customer perception does.